Bhutan Citizens’ Initiative to deliver free services to the needy

The Prime Minister, Tshering Tobgay, launched the Bhutan Citizens’ Initiative portal website dedicated to His Majesty the Fourth Druk Gyalpo’s 60th Birth Anniversary celebrations at Terma Linca Resort, Thimphu on December 24.

Bhutan Citizens’ Initiative (BCI) website was developed to help nurture the spirit of a close knit community and the sense of belonging to each other in the age of rapid modern development and socioeconomic growth.

BCI is an endeavor of the Bhutan Chamber of Commerce & Industry (BCCI) to reorient the thoughts and actions in “acknowledging the past and preparing better for the future”.  The BCI aims to draw and register multidisciplinary volunteers to deliver free services to the needy members of the Bhutanese community. It attempts to flag itself as an example of “togetherness and attachment”.

BCI hopes to inculcate a sense of belonging to a community and the pride in being a worthy volunteer while extending its helping hands to the needy fellow citizens through its services.

This website will provide information on the citizens’ initiatives, it explains the rules, and enables volunteers to launch their inventiveness. The volunteers can choose to render any support to the needy institutions or individuals in Bhutan through the website.

Speaking at the event, Lyonchhen said that in the past Bhutanese people used to come together and support each other. It is important that the people come together and continue the noble tradition of helping each other.

Lyonchhen also said that reaching out to others and lending a hand in times of need have contributed to Gross National Happiness, the very vision of the Kings.

The President,Bhutan Chamber of Commerce and Industry (BCCI), Ugyen Tshechup Dorji, said our forefathers followed a good culture of helping people in need, but due to modernization, he said, the culture is diminishing as people do not take the time  to help each other nowadays. He added that it is important to re-establish the culture that our ancestors have been following. The people in need of help and those who wish to volunteer can register on the website The website has been developed by the Bhutan Chamber of Commerce and Industry (BCCI).

At the event, BCCI has also signed Memorandum of Understanding (MoU) with Singye Group of Companies and Jay Pee Group, a conglomerate based in Noida, India, to provide the financial support.

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